Head of Design
Unity, Aura
Mobile Apps
Led mobile apps design, focusing on seamless experiences to increase engagement and monetization across platforms.
CRM & Dashboards
Designed intuitive CRM systems and data-driven dashboards to optimize user engagement and decision-making.
Brand & Marketing
Directed brand design and marketing strategies, ensuring consistency with global brand guidelines while managing independent product brands for impactful user experiences.
Users Research
Conducted A/B testing, interviews, video recording and analysis, and user testing to gather insights, inform design decisions, and drive monetization strategies.
Methodologies
Developed and implemented innovative design methodologies, including design systems, information architecture, user flowcharts, knowledgebase, and documentation.
Workshops
Facilitated workshops on design thinking, creative processes, and group sharing & mentoring to foster collaboration, innovation, and team growth.
